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2530 W. Main Street
Richmond, VA 23220
Planet Earth


Case Studies

It’s not enough to create something and set it free. Your brand is an organic, living thing. Your message needs to reflect its growth through the use of new media and old; through print or professional video, through arresting web design or interactive social media presence.We love telling your story in inventive and ingenious ways. We do this for one reason: to engage your clients as partners in the success of your business.

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  • Cara Dickens

    Vice President and Producer

    As the founding Vice President and Producer, Cara keeps the trains running. A vocal advocate for local businesses, she directs content, turnkey marketing, and advertising solutions for our variety of clients.

    Cara has a strong background in sales, leadership, and team building, and has an indomitable entrepreneurial spirit. She was a founding partner in Glass & Powder Boardshop, and helped grow that startup from a single storefront to an almost $3 million business. She has been honored with the Greater Richmond Chamber of Commerce “Impact Award," the Watersports Industry Association "Dealer of the Year," the Small Business Administration "Entrepreneur of the Year," the Virginia Lawyer's Weekly "Influential Women of Virginia," and was named the National Association of Women Business Owners' “Rising Star."

    Prior to launching her own businesses, she supervised hiring and training at several corporate and private restaurants and studied at Florida Atlantic University and Virginia Commonwealth University.

    A talented cook and devoted mother, she shares a passion for music and “Cara Pot Pie” with her husband, Scott, and hopes to one day swap recipes with Michael Franti.

  • Caroline

    Graphic Designer & Media Strategist

    Caroline Onder is a graphic designer, media strategist, traveler, and our resident fashion expert. After living in New Zealand, North Carolina, New Jersey, and then New York, she returned home to Richmond to get her degree in Creative Advertising at VCU.

  • Chris Crews

    Copy Monkey

    After a lengthy tour managing burgers and beers, Chris left his career in hospitality to chase his dream of big words. As head copy-monkey and content manager, he creates and is editor for the various blogs, newsletters and articles produced at Rocket Pop Media.

    A former test-driver for Lawn Boy, Chris received higher education in Maryland (go Terps!) and was accepted into the prestigious Ringling Bros. Barnum & Bailey Clown College in Winter Park, Florida.

    A mediocre bassist, average drummer, and kickin’ country & blues harmonica player, he can often be found chasing trains with his son, The Spud. He’s a tater tot.

  • Emily Frontz

    Graphic/Web Designer & Brand Strategist

    Emily is a spooky pinup girl moonlighter, band t-shirt enthusiast, and a pretty ok designer. Just kidding, this former VCU art nerd thinks she’s kinda great. After ending a successful run as an independent fashion designer, she became a self taught digital designer so she could continue to make people look good in new ways. Quick to bored, she'll jump around a lot - design and code a website one day, brand your business with a new logo the next, then finish it up with an event poster just for fun. Outside the Rocket Pop space ship, you’ll find Emily attempting to be best friends with all cats (Especially hers, Bettie & Lucy), getting crafty, and listening to music from 60+ years ago.

  • Mallory Bracken


    After several years as a globe-trotter and West Virginia Mountaineer, Texas-born Mallory Bracken found a home in Richmond and a work-home with us. It was at WVU that she developed her love of storytelling through visuals. As our videographer, she gets to go on all of the cool field trips, and then retreats to our Man Cave to edit & polish her work. When not here, she's busy petting other people's dogs, seeing how many days she can go without driving, and planning her next world-spanning trip.

  • Scott Dickens

    President & Executive Producer

    Scott started in marketing, but quickly acquired a taste for his own ventures. In addition to working with Ziff-Davis, he has launched his own companies, bands, and has won awards for his retail businesses.

    In 2001, he founded Rocket Pop Media as a vehicle for video and advertising, for his own company and other Richmond businesses. Over a decade later, the company has grown to incorporate all forms of interactive advertising, linking web, mobile apps, video, and social media campaigns for local, regional, and national clients. Video has remained a key component, but Rocket Pop Media is now much, much more…and still his baby.

    Scott is a frequently requested speaker, addressing groups about topics ranging from social media, marketing, leveraging video, to personal challenges and small businesses. He loves working with his wife, Cara, and raising his son as a “city kid”. When not at the office, he can be found roaming Richmond’s Museum District. He has an obsession for technology, social media, and Apple products, and hopes to one day play guitar for Scarlett Johansson.

  • Tim Bereika

    Web Designer

    Meet Tim. Tim is a jack-of-all trades. After graduating from VCU with a degree in Communication, Arts & Design, Tim became the first general manager of Scott and Cara’s board shop, Glass & Powder. He then took his degree to jewelry manufacturer Hoover & Strong, where he designed ads, newsletters, and catalogs. He then moved on to Richmond’s The Martin Agency, where he worked for clients like UPS, Coca-Cola, Geico, and Nick at Night. A career change brought him to marketing and sales at Red Bull, where he developed wings. After throwing himself out of several perfectly good airplanes, he explored a passion for cooking, becoming a highly acclaimed and awarded Richmond-area chef. While his wife is a solid Yankees fan, the Boston-born and raised Tim is forever a Red Sox man. Together, they brought into the world their son, AJ. AJ calls Tim “Big Papi.” Tim is once again embracing graphic design and art, helping our clients create engaging and entertaining visuals and advertising products. And he occasionally still cooks – for us. We like Tim.

  • Zach Wish


    Zach is our resident jack-of-all-trades and master of at least one or two of them. With an ever changing lineup of Brand Strategy, SEO, Design, Social Media Management, and photography, we keep him on his toes. His background of sales & marketing in the music industry comes in handy not only with clients but also in keeping up the office musician quota. Out of the office you’ll catch him riding bikes, playing in a few bands, and taking apart motorcycles & pinball machines (hopefully putting them back together again).